The Energy News Feed

Tuesday, January 13, 2015

How Four Brands (and Bob Newhart) Made the Most of College Football’s First Playoff Championship (AdWeek)

http://www.adweek.com/news/technology/5-examples-real-time-marketing-college-footballs-first-playoff-championship-162325

Posted by Joel Myer at 11:31 AM

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About Me

Joel Myer: Joel Myer is a retired Communicator Emeritus from an electrical utility in Washington State. He is a recipient of the Northwest Public Power Association's "Lacey Peoples" award for lifetime achievement in utility communications, and the Golden Communicator award from the Public Power Council. Before working in the utility industry, he served for nine years at the City of Shelton as Special Projects Coordinator. In 1992, Joel served a three-month term as an appointed Mason County Commissioner. As far as it is known, he still holds the record for the shortest term for a county commissioner in Washington State. From 1980 to 1991, he was News Director at KMAS Radio in Shelton. Joel is a 1991 graduate of the Evergreen State College, where his focus of study was economics. Joel Myer is one of the 2018 award winners, Foundation for Water & Energy Education Haiku Contest. He edits the blog site "Joel's Horrible Haikus." He is a member of the Haiku Society of America. He has been teaching himself to play the ukulele since 2003. He has a collection of over 25 ukes.

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